Jimbo

What are Nokia up to?

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Jimbo    19

New media streamer? Online games? Home automation? 4G femtocell...?

One thing's for sure, it wont be called "Lumia" ...

post-304-14162374995619_thumb.jpg

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Shock    36

Hopefully something I would want, rather than another media streamer.

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Milhouse    355

Just posted in the Nokia/Microsoft thread and thought Nokia deserved their own! The comeback starts here? :D

If they were looking to get into gaming, a Steambox wouldn't be a bad idea (though potentially quite expensive).

Maybe a low cost, powerful and well supported ARM based "Nokia Mini" from a trusted big-name vendor is just the thing to bring Android/ChromeOS/Linux to the mass market desktop (ie. PC replacement). Microsoft, Intel even Apple could all be "disrupted".

/Milhouse dreams...

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Milhouse    355

"Home Hub" for the "Internet of Things"?

A truly "open" box could do so much - a low cost, powerful, well supported, and open device could fit into a lot of round holes.

The box does look a lot like any other "player" already out there (eg. Apple TV, Nexus Player) - assuming it's not just a cardboard box, as the box in the image does look a lot like the box my N950 "Developer Kit" came in! - but it's what it runs and what it allows (rather than prevents) the user to do that will make all the difference.

I really have spent the last two-three days, off and on, researching low cost/powerful ARM based hardware to run Linux and to be quite honest although the hardware is very nice the OS support (beyond freaking Android 4.4.2) is something of a joke, and you just know that most of the devices will be superseded/dropped/replaced within a few months meaning long term support is even less likely. And many of these devices have next to no community support whatsoever (compared to something like the Pi, which has frankly amazing community support).

If Nokia could do a "box" really well (unlike the Nexus Player, which is a bit rubbish right now, and the Apple TV which is just far too limited by design) and get a community behind it, who knows what might be possible, or how popular it might be (nobody thought the Raspberry Pi would sell 4 million in 2 years).

And apparently Nokia had plans for a Linux "Home Box" back around about 2007.

Chances are though, this will just be another locked-down Android box. With a zero-cost Intel x86 inside. Arghhh.... :(

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Jimbo    19

Nokia still have their feet in the music streaming world - MixRadio is excellent. Perhaps something simple like a cheap, music-focussed streamer running Jolla?

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Milhouse    355

The Nokia Keynote is at around 11.25am Helsinki time (9.25am UK time) and will be given by Sebastian Nyström, Head of Product Business at Nokia Technologies. 

Sebastian is the Head of Products Business at Nokia Technologies. The business aims at establishing new businesses built on Nokia innovations and the Nokia brand, focusing on consumers directly or through other customer companies. Prior to this role Sebastian has held various executive product and strategy positions in Nokia. Most recently he was Senior Vice President of Strategy at Nokia. In this role he led the strategy development for group and business unit level strategies across Nokia until the devices business was divested. He has also held positions such as Senior Vice President of product development in Mobile Phones, Vice President and Head of the MeeGo Program, and Vice President of Services and Application platforms. In these roles Sebastian has had the responsibility of developing devices and delivering software to over 200 million consumers. Sebastian joined Nokia in 2003 from McKinsey & Company, a management consultancy, where he was leading strategy and technology projects. Sebastian holds a M.Sc. in Industrial Engineering and Management from the Helsinki University of Technology.

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Jimbo    19

China & Russia only.

X86, so probably started life as a Windows project before the sale of devices and services.

Still wondering what's in the box from the teaser... No way you could fit a tablet in that!

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Milhouse    355

X86, so probably started life as a Windows project before the sale of devices and services.

Nah, it just means they get the chips for free. Expect the Intel mobile division to make another whopping loss next year if the N1 is popular (and just a slightly less big loss if it's not).

Still wondering what's in the box from the teaser... No way you could fit a tablet in that!

Presumably it meant nothing. Sadly. :(

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Milhouse    355

I guess on reflection: nice industrial design, good spec, good price, and it finally runs the platform everybody wants. It should sell well, not least because it's *not* from Samsung but instead a respected brand like Nokia (even though it's being made by Foxconn and therefore likely to be made by children - just something else it will have in common with an iPad! ;)).

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normal    345

Here's the full Nokia Press Release

 

 

Nokia Announces N1 Android Tablet

Simplicity and design at the heart of Nokia's first brand-licensed product

Espoo, Finland - Nokia today announced the N1, the first Nokia-branded AndroidTM tablet. The N1 offers the innovative, predictive Nokia Z Launcher interface, and a carefully crafted industrial design by Nokia with a focus on simplicity. The N1 will be brought to market in Q1 2015 through a brand-licensing agreement with an original equipment manufacturer (OEM) partner responsible for manufacturing, distribution and sales.

 

"We are pleased to bring the Nokia brand back into consumers' hands with the N1 Android tablet, and to help make sophisticated technologies simple," said Sebastian Nyström, Head of Products at Nokia Technologies, who announced the N1 at the Slush technology conference in Helsinki. "The N1 has a delightfully intuitive interface and an industrial design to match it. This is a great product for Nokia fans and everyone who has not found the right Android tablet yet."

 

Consumers use and manage a large set of applications in their digital lives. The N1 makes that easy with the Z Launcher, which allows users to scribble a letter or two to find their content quickly. Over time the Z Launcher learns what applications are in use, and predicts and highlights the applications consumers are expected to want based on time of day and location.

 

The industrial design of the N1 is deliberately developed to match the elegant simplicity of the interface. It has a unique one-piece aluminum design with a soft finish in both Lava Grey and Natural Aluminum colors that make it stand out from other tablets. The 7.9" laminated display sits in a 6.9mm thin and light design that makes the device comfortable to hold even with one hand. A 2.4Ghz Intel© AtomTM quad-core processor provides great performance for the Android Lollipop operating system on the N1.

The N1 is planned to be available for purchase in China in Q1 2015 for an estimated USD 249 before taxes, with the anticipation of expanding sales to other markets.

In addition to the Nokia brand, Nokia is licensing the industrial design, Z Launcher software layer and IP on a running royalty basis to the OEM partner. The OEM partner is responsible for full business execution, from engineering and sales to customer care, including liabilities and warranty costs, inbound IP and software licensing and contractual agreements with 3rd parties.

 

The N1's industrial design and Z Launcher application originate within the Nokia Technologies business, which is focused on strengthening Nokia's industry-leading innovation portfolio through patent, technology and brand licensing.

 

 

 

What worries me is the the whole production, retail and customer support is left to a third party. They could truely trash Nokia's brand and then walk away. What could Nokia do? Good thing they sold off all their factories...

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Milhouse    355

What worries me is the the whole production, retail and customer support is left to a third party. They could truely trash Nokia's brand and then walk away. What could Nokia do? Good thing they sold off all their factories...

Having sold off their factories is presumably why they're now having to take the licensing/branding route. It's a much lower risk option for them - they have no supply chain management, manufacturing, distribution or support issues to worry about, however if Foxconn supply a shoddy product (somewhat unlikely) or the software quality is poor (possible) and the after-sales support is dire this could tarnish the Nokia brand. Foxconns past (continuing?) employment "issues" is another potential risk for Nokia - "Nokia tablet made by children!" is probably not a headline they'd want to see.What is disappointing is that this is probably how it's going to be from now on - any new "Nokia" product is just going to be the result of some Chinese firm sticking the Nokia brand on a standard Chinese product (maybe with some fancier than normal ID) to gain an advantage in the market. It still won't change the mentality of the software development/support typified by Chinese firms to date, so there goes my hope of a well supported open ARM box.

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satsuma    178

Foxconn have hinted before that they would like to take products direct to market itself and this gives it some good practice at sales, marketing, support, etc.

I heard they are also developing their own silicon.

Seems like their long term ambition is to become a vertically integrated behemoth.

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phil8715    7

Didn't they make an Android handset the Nokia X? Although it didn't have the Google Play Store on it though.

Sent from my iPad using Tapatalk

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Milhouse    355

Didn't they make an Android handset the Nokia X? Although it didn't have the Google Play Store on it though.

Yes, "They" being the part of Nokia now owned by Microsoft (who also got all the factories that weren't closed down). But this is the "real Nokia". Which is now just a brand. How sad.

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Milhouse    355

Yesterdays keynote, if you're still interested.

I'll give him credit, he actually comes across quite well which makes a refreshing change from the incomprehensible Finns of old Nokia, and the Canadian snake-oil salesman.

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